Project
Trustees Tales conceptual storyboarding for 3 animations
Deliverables
Concept, storyline, low-fidelity storyboards
Client
Hymans Robertson
Agency
Landscape
Brief Conceptualise and design three storyboards for Trustes Tales animations. Trustees Tales was a campaign created for Hymans Robertson to raise awareness and help the trustees with their pension scheme. Each story was derived and inspired by an actual event that had happened at some stage between the employee's and their client. The aim was to create fun and engaging animation to convey the message. Each animation had a certain message:
Calum, Allan and Trusty Coat Hanger
Message: Our innovative approach to integrated funding
John, Andy and the Balloon Poodle
Message: The sensitivity of monitoring fiduciary fund managers
Crawford, Gregor and the Three Punctures
Message: Ready for whatever risk throws your way?
Click here to watch all three animations
Solution I explored the brief, sketched and created multiple stories and scenarios based on a factual event that had happened in the past. The end result was one story board for each animation.